{"product_id":"cambridge-international-as-a-level-business-workbook-with-digital-access-2-years","title":"Cambridge International AS \u0026 A Level Business - Workbook with Digital Access (2 Years)","description":"\u003cp\u003eThis series supports teachers and students of Cambridge International AS \u0026amp; A Level Business (9609) for examination from 2023. Are you looking for extra Cambridge International AS \u0026amp; A Level Business activities for your learners? Our workbook is filled with a wide variety of questions that focus on the development of four key skills: Knowledge and Understanding, Application of Knowledge and Understanding, Analysis, and Evaluation. This resource is ideal for putting theory into practice and building learners' confidence further.\u003c\/p\u003e\n \u003chr\u003e\n \u003ch2\u003eTable of Contents\u003c\/h2\u003e\n \u003cul\u003e\n  \u003cli\u003eContents\u003c\/li\u003e\n  \u003cli\u003eHow to use this book\u003c\/li\u003e\n  \u003cli\u003eIntroduction\u003c\/li\u003e\n  \u003cli\u003eIntroduction to command words\u003c\/li\u003e\n  \u003cli\u003eUnit 1 Business and its environment\u003c\/li\u003e\n  \u003cli\u003e1. Enterprise (AS level)\u003c\/li\u003e\n  \u003cli\u003e2. Business structure (AS level)\u003c\/li\u003e\n  \u003cli\u003e3. Size of business (AS level)\u003c\/li\u003e\n  \u003cli\u003e4. Business objectives (AS level)\u003c\/li\u003e\n  \u003cli\u003e5. Stakeholders in a business (AS level)\u003c\/li\u003e\n  \u003cli\u003e6. External influences on business activity (A level)\u003c\/li\u003e\n  \u003cli\u003e7. External economic influences on business activity (A level)\u003c\/li\u003e\n  \u003cli\u003e8. Business strategy (A level)\u003c\/li\u003e\n  \u003cli\u003e9. Corporate planning and implementation (A level)\u003c\/li\u003e\n  \u003cli\u003eUnit 2 Human resource management\u003c\/li\u003e\n  \u003cli\u003e10. Human resource management (AS level)\u003c\/li\u003e\n  \u003cli\u003e11. Motivation (AS level)\u003c\/li\u003e\n  \u003cli\u003e12. Management (AS level)\u003c\/li\u003e\n  \u003cli\u003e13. Organisational structure (A level)\u003c\/li\u003e\n  \u003cli\u003e14. Business communication (A level)\u003c\/li\u003e\n  \u003cli\u003e15. Leadership (A level)\u003c\/li\u003e\n  \u003cli\u003e16. Human resource management strategy (A level)\u003c\/li\u003e\n  \u003cli\u003eUnit 3 Marketing\u003c\/li\u003e\n  \u003cli\u003e17. The nature of marketing (AS level)\u003c\/li\u003e\n  \u003cli\u003e18. Market research (AS level)\u003c\/li\u003e\n  \u003cli\u003e19. The marketing mix – product and price (AS level)\u003c\/li\u003e\n  \u003cli\u003e20. The marketing mix – promotion and place (AS level)\u003c\/li\u003e\n  \u003cli\u003e21. Marketing analysis (A level)\u003c\/li\u003e\n  \u003cli\u003e22. Marketing strategy (A level)\u003c\/li\u003e\n  \u003cli\u003eUnit 4 Operations management\u003c\/li\u003e\n  \u003cli\u003e23. The nature of operations (AS level)\u003c\/li\u003e\n  \u003cli\u003e24. Inventory management (AS level)\u003c\/li\u003e\n  \u003cli\u003e25. Capacity utilisation and outsourcing (AS level)\u003c\/li\u003e\n  \u003cli\u003e26. Location and scale (A level)\u003c\/li\u003e\n  \u003cli\u003e27. Quality management (A level)\u003c\/li\u003e\n  \u003cli\u003e28. Operations strategy (A level)\u003c\/li\u003e\n  \u003cli\u003eUnit 5 Finance and accounting\u003c\/li\u003e\n  \u003cli\u003e29. Business finance (AS level)\u003c\/li\u003e\n  \u003cli\u003e30. Forecasting and managing cash flows (AS level)\u003c\/li\u003e\n  \u003cli\u003e31. Costs (AS level)\u003c\/li\u003e\n  \u003cli\u003e32. Budgets (AS level)\u003c\/li\u003e\n  \u003cli\u003e33. Financial statements (A level)\u003c\/li\u003e\n  \u003cli\u003e34. Analysis of published accounts (A level)\u003c\/li\u003e\n  \u003cli\u003e35. Investment appraisal (A level)\u003c\/li\u003e\n  \u003cli\u003e36. Finance and accounting strategy (A level)\u003c\/li\u003e\n  \u003cli\u003eAcknowledgements.\u003c\/li\u003e\n \u003c\/ul\u003e","brand":"Cambridge University Press","offers":[{"title":"Default Title","offer_id":53529073418513,"sku":"9781108926003","price":40.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0786\/7786\/8817\/files\/9781108926003.jpg?v=1778494950","url":"https:\/\/www.teachersuperstore.com.au\/products\/cambridge-international-as-a-level-business-workbook-with-digital-access-2-years","provider":"Teacher Superstore","version":"1.0","type":"link"}